Smith.ai is the category incumbent (since 2015) and earns its reputation when you need a real human agent in the loop. If you don’t, you’re paying for a layer you won’t use. Relay is fully AI-driven, starts at $19.99/mo with calendar booking and 29 languages included, and uses Google’s Gemini Live native-audio model for natural conversations. Here’s an honest, sourced comparison.
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Three numbers that tell the whole story.
Entry price
$19.99 vs $95
Relay’s Solo plan covers 90 minutes (about 60 to 120 short calls) at $19.99. Smith.ai’s cheapest AI-only plan starts at $95/mo for roughly 50 calls.
Languages included
29 vs English-first
Relay mirrors the caller mid-sentence in any of 29 languages with no menu. Smith.ai’s product is English-language by default; bilingual receptionists are on-request.
Calendar booking
Every plan vs paid add-on
Live Google Calendar booking is included on every Relay tier from $19.99. Smith.ai treats integrations as paid extras with per-call fees on some CRMs.
Pulled from each company’s public pricing and product pages, 2026. Where Smith.ai genuinely wins, we say so.
| Feature | Relay | Smith.ai |
|---|---|---|
| Pricing | ||
| Entry monthly price | $19.99 | $95 (AI) / $292.50 (human) |
| Included calls / minutes | 90 min (Solo) to 900 min (Business) | ~50 calls (AI) to 30 calls (human entry) |
| Overage | $0.15/min, opt-in, off by default | ~$0.50/call (AI) to $9.75–$11/call (human) |
| Free demo before paying | No | |
| AI & voice | ||
| Tech stack disclosed | Gemini Live native-audio + Twilio | “Advanced LLMs” (not disclosed) |
| Voice architecture | Bidirectional native-audio (low latency) | Stitched STT → LLM → TTS pipeline |
| Languages | 29, auto-mirror mid-call | English-first, bilingual on request |
| SHAKEN/STIR spam rejection | Not disclosed | |
| Booking & integrations | ||
| Live Google Calendar booking | Every plan | Paid integration, per-call fee on some CRMs |
| Zapier | 10 templates + custom Zaps | |
| HMAC-signed webhooks + REST API | Limited | |
| Multiple businesses on one account (per-line config) | Yes, unique to Relay | No |
| Caller experience | ||
| Trusted-caller Assistant Mode (for you, not just callers) | Yes, unique to Relay | No |
| Live AI-initiated transfer to a person | ||
| Human-agent fallback | No | Yes (paid tiers) |
| Per-call summary email | ||
| Trust signals | ||
| Founded | 2025 (built by Sandy Brook DevWorks, Austin TX) | 2015 (Los Altos, CA) |
| G2 / Capterra ratings | Too new for review density | 4.5★ G2 / 4.7★ Capterra |
Pricing pulled from Smith.ai’s public pricing page and our own pricing, May 2026. We’ll keep this in sync as pricing changes.
Specific, sourced, no marketing fluff.
A 200-call month on Smith.ai’s human-backed plan: roughly $2,000 at $9.75 to $11 per call. The same month on Relay’s Business plan ($199.99/mo, 900 included minutes): $199.99 if calls average under 4.5 minutes, with a flat $0.15/min cap if you go over.
Overage on Relay is opt-in. Off by default: calls beyond the cap are politely declined rather than silently billing you.
Relay starts in your configured language, then mirrors the caller automatically the moment they switch. Twenty-nine languages on every plan, no pre-call detection, no “press 2” routing.
Live test: dial our real estate demo line and switch to Spanish mid-call. The handoff is silent.
Relay checks your Google Calendar live and books the slot before the caller hangs up. Caller can opt in to an email confirmation. Included from $19.99, not gated behind upgrades or per-integration fees.
Relay uses a dedicated “Relay Bookings” calendar so it can’t touch your other events. How it works.
Each Relay phone number is independently configurable: greeting, voice, tone, language, knowledge base, trusted numbers, notification recipients. One Relay account, several brands. No competitor in the category offers this today.
Useful for: agencies running multiple client lines, brokerages with multiple agent lines, hosts running multiple short-term rental brands.
Smith.ai earned its decade-long reputation for a reason. There are real cases where their human-backed model beats an AI-only product, including Relay. If any of these describe you, pay them their $292/mo.
Premium-segment legal, wealth management, high-end concierge medical. The category bar is set by competitors who staff real receptionists; an AI voice, even a great one, reads as cost-cutting. Smith.ai matches that bar with actual humans.
Sensitive legal intake, regulated financial conversations, complex medical triage. AI is improving fast, but for now there are categories where the safest answer is “a human handled this.” If your typical call lives in that category, the human-backed plan is the responsible choice.
Smith.ai’s deeper play is intake-as-a-service, especially in legal where they have first-party integrations with Clio, MyCase, and PracticePanther, and where the receptionist team will actively follow up on no-shows and pre-qualify before handoff. Relay is a phone product. If you want a managed intake operation, that’s a different shape of product.
If none of these apply to you, you’re probably paying for a human safety net you don’t need.
Three realistic small-business scenarios. No fine print.
Solo plumber, 40 calls/month
Average 2 minutes per call.
Relay covers it in the included 90 minutes. Smith.ai’s AI Starter is over the 50-call bucket and charges $0.50/call overage; the human plan is over its 30-call bucket at $9.75/call.
Three-agent realty team, 120 calls/month
Average 2.5 minutes per call.
Relay’s 300 included minutes covers it. Smith.ai numbers include per-call overage in line with their published tiers.
Property manager, 300 calls/month
Average 3 minutes per call.
Relay’s 900 included minutes covers it. The human plan’s $11/call at this volume is where the spread really opens up.
Smith.ai numbers estimated using publicly listed tiers and per-call overage as of May 2026. Confirm against their pricing page before deciding.
Yes, if you want fully AI-driven at a much lower entry price. Relay starts at $19.99/mo (Smith.ai’s cheapest AI plan is $95), includes calendar booking and 29 languages, and never adds per-call fees on top. Smith.ai’s edge is human escalation; if you don’t need that, Relay is the right shape of product at one-fifth the price.
Two product lines. AI Receptionist starts at $95/mo with about $0.50/call overage. Human Virtual Receptionist starts at $292.50/mo for ~30 calls with $9.75 to $11/call overage depending on tier. Some CRM integrations add another $0.50/call. The headline price isn’t usually what you pay if you have a normal call volume.
Yes, and the gap is significant. Relay handles 29 languages and switches mid-call to mirror the caller automatically: no menu, no pre-call setting, every plan. Smith.ai’s primary product is English-language; bilingual receptionists are scoped to specific plans on request rather than included by default.
Yes. Relay’s Google Calendar booking is included on every paid plan: the AI checks live availability during the call and creates the event before the caller hangs up. Smith.ai supports calendar booking too, but treats integrations as paid add-ons with per-call fees on some CRMs.
When you need a real human in the loop. Premium-segment legal, complex intake, regulated conversations, or anywhere your callers expect a human voice on the first hello. Relay is honest about being AI-only and doesn’t try to compete on that dimension.
Sign up, get a Relay phone number, and forward your existing line to it. Customers keep dialing the same number they always have; Relay answers behind the forward. Most users run both in parallel for a week to verify Relay handles their typical calls, then keep the forward in place. Start with a free demo.
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